eminem on uk music channels

[righfield]

a few hours ago my family called me in to see the my life video (which id seen already) on some music channel then afterwards my mum switched to another music channel and toy soliers was on lol we listened and flipped through other chanels and their was another chanel doing a eminen vs. rihanna video thing i was just thing does this mean tv chanels know he coming up with a new album and their getting in on it

[Never_Enough]

Why the only Em video you see often here on TV is Love The Way You Lie?
I've never even seen My Life here on any music channel.