Seems like he's tryna be a bit like Kanye with the minimalism, 'arty / religious title' and Rick Rubin.
Getting a bit sick of Jay and 'Ye trying to prove they're artists purely through things like mentioning the names of... well known artists in their raps and aimlessly comparing themselves to them etc. with no basis aside from the fact they want to be seen as artists, and those people were... lol.
If you wanna be an artist - make some art. Don't just keep talking about art or the art you apparently make, without actually making it... a lot of rappers now just keep talking about things they never do "I'm PIcasso, I make this / that". when all they do is make the song that says they do.
Come up with some concepts, be daring. Stop thinking some cool docu-style recordings of you recording your shit and slow-mos as you mention Picasso make you a genius.